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Underwear Brand In Major Store For Sale

Surfers Paradise, Queensland
Asking Price:
$1 (AUD)
Sales Revenue:
Under $100K (AUD)
Cash Flow:
Under $50K (AUD) was a spin off that was never fully taken to market due to the business being split up in a trade sale when Sly Underwear was sold. It remained as a side product in Sly Underwear for the last few years due to not having the time to market it independently but is a ready to go operation and had good undieform sales through the likes of Myers and is in other major stores including currently at TK Maxx.

New designs could be available for the new owners along with a ton of sellable stock and of course it includes the domain, and all associated usage.

Main Sly underwear business is not for sale and was sold in places such as Myers, City Beach and Pac Sun in America before we separated the businesses.

Undieform has been run by my 14 year old daughter as an interim until she recently moved to Europe to study business and was only operated online and in markets now and again, and achieved good sales results with minimal effort. The business turned over around 20k in sales this year from a couple of days work.

The stock list as detailed in the advert must be sold with the business at cost or as negotiated, as there are many thousands of professionally readied and packaged sets.

This sale would suit a large business that is looking to add their own successful underwear range or someone looking to get in to fashion with socks and underwear with an already built brand and business. To set up the photoshoots, design, manufacturing, prototyping, packaging, shipping, etc was well over $100,000 in costs.

When you remake stock which you could do at anytime - you should add the new undieform band on or other as see fit - we have the designs ready for that as well as it was always planned to spin the two brands separately due to the buy one get one nature and have performed some major photoshoots with the undieform stock.

The business is being sold for $1 as I need the stock cleared asap, and if wanted, you could also buy the bulk Sly stock so this is a bargain and you could recoup your stock purchase money simply by selling online or with clearance houses and extend from there. Currently in TK Maxx.

Nothing to stop you also selling the stock to stores as it is quality stock, so you could also retail the entire available stock it for 400k plus in sales.

If interested please contact the seller through the form on this page. I am selling this business personally on behalf of my daughter.

STOCK TO BE PURCHASED as part of the deal:

3000 approximate pieces of Undieform style stock including socks and underwear. $25,000 ($100k retail)

Additional option to buy around 10,000 units of Sly underwear (girls and mens) in the deal for additional cost to be agreed.

If interested, please contact the seller through the form on this page.

Property information



Premises Details:

Currently stored in Surfers Paradise

Business Operation

Expansion Potential:


Reasons for selling:

No time to run the business personally and my daughter is living abroad whilst focusing on studies.

Years established:
8 Years total / 4 for this part

Other Information

Support & training:

Will give all existing available designs, artwork for next range ideas and up to one day handover of knowledge

Owner financing:
Owner financing is available. Please contact the seller for more information.
Furniture / Fixtures value:
$500 (AUD)
Inventory / Stock value:
$25,000 (AUD)
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Related Documents:
Business closed / Asset sale:
Home based:
This business can be run from home.
This business can be relocated.

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