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South African Life Coaching Academy 100% Online Business For Sale

South Africa
Asking Price:
Sales Revenue:
R100K - R500K
Cash Flow:

Coaching is a multi-billion dollar Industry worldwide and it's growing at a rapid rate in SA as well.

Now is your chance to cash in on this growing trend by starting your very own online Life Coach Training School.

Good coaches in South Africa charge anywhere from R700-R1000 an hour for coaching. But the real way to make money from this growing industry is not by becoming a coach, but by teaching people how to become coaches instead.

Let's do the math quickly.

Let's say that you're a coach in South Africa and you're making R1,000/hour coaching. Let's assume that you work the average 40 hour workweek. Allowing time for admin, lunch breaks and downtime between client calls, let's say you coach 4 clients per day for an hour each. That's 20 hours a week @ R1,000 an hour which means you'd make R80,000 a month. Not bad at all.

But let's look at your earning potential if you're a life coach trainer instead of just a life coach.

Let's keep the numbers the same and assume that you got 4 new students each week. That's 16 students a month.

Assuming that you stuck to the recommended selling price of R12,999 you'd have made R207,984 for the month instead.

Best of all, you wouldn't have had to work the entire month (like the coach did) in order to make that money.


The business is entirely online (although you do have the option of running live trainings if you want. I'll tell you more about that in a moment).

Prospects come to the site (usually from Facebook & Google). If they decide to enroll, then the entire training program is online in the form of pre-recorded videos and accompanying text lessons. The videos have been recorded by an American voice-over artist and they are an absolute pleasure to listen to.

Payments are taken via Payfast (you will have to sign up for a business account with them) and the money deposited by them into your bank account on a weekly basis.

This is a completely passive income except for answering customer service emails but this can easily be outsourced.


1. A Fully functioning website with sales-letters and sales funnels all in place (Worth R140,000)

2. The Complete Life Coach Training & Certification Program which consists of:
* Professionally recorded videos by a male American Voice-Over Artist (Value 250,000)
* Accompanying text lessons for easy reference
* Slides (Slides from the video presentation so that you can teach the workshop live if you wish)
* Digital Course Manual + Workbook in PDF format (Value R35,000)
* Business Building Curriculum (This is an entire curriculum that teaches students how to actually make money from their coaching skills) (Value R15,000)
* Done-For-You Coaching Program that students can use to coach their clients. This is a 12 session coaching program that coaches can take clients through in order to produce rapid and lasting transformation
* Exam with key

3. The Complete Total Transformation Self-Coaching Program which consists of:
* Professionally recorded videos by a male American Voice-Over Artist (Value 250,000)
* Accompanying text lessons for easy reference
* Slides (Slides from the video presentation so that you can teach the workshop live if you wish)

4. Life Coaching 101 eBook (Value R5,000)
333-page eBook filled with great information about life coaching. Used as an upsell when people optin to the free report. It can also be sold on its own. It sells for R350 on its own and R199 as an upsell.

5. Marketing Materials which consist of:
* Full-Color Professionally Designed Brochure
* 36-page Free report called Life Coach Secrets (used to collect emails)
* Quiz: Do You Have What It Takes To Be A Life Coach (used to collect emails)
* Pre-written email marketing sequence
* Free Power-Point Webinar entitled "Everything You Ever Wanted To Know About Life Coaching But Were Too Afraid To Ask" (You can use this as a lead generation and sales tool - teach people about coaching, answer their most commonly asked questions and then promote the program)

6. Extras
* Professionally designed badges to give students who complete the program
* +/- 1500 email subscribers

The content in the program is exceptional. The testimonials I have included in the picture section will give you some indication of the quality of the content.

1. Passive Income: Sell the training program online for a totally passive income. The price for the life coach training and certification is R12,999 so just 10 students a month nets you a nice income of R120,000

Sell the Total Transformation Self-Coaching Program for R6,999. - This is a secondary program we developed for anyone who wanted to learn the powerful skills of self-transformation taught in the Life Coach Training program but did not want to actually become certified life coaches.

Just 10 copies of this program per month would bring in an additional R69,999 in revenue.

2. Residual Income: I also recommend offering a payment plan since many people don't have the money to pay for the course outright. Over time, this adds up to a pretty good residual income.

3. Live 4-5 Day Trainings
For students who prefer to learn in a live classroom setting, you could offer a live training either once a month or a few times a year. I recommend charging R15,000 per person for the live training to cover the cost of your venue and the printed materials.

If you don't want to do the training yourself, you can hire someone to do the training for you and pay them for it.

Just 10 students at a live training will bring in R150,000. (Not bad for 4-5 days of work, no is it?)

** Of course, you are free to increase or decrease the price of the training program as you wish.
*** All material will also be given to you in editable format so that you can change whatever you wish

No. The materials were developed by a Master Coach and Coach trainer but you don't have to be an expert in order to successfully run this business.

What I do suggest, however, is going through the programs yourself (a couple of times if necessary) in order to get familiar with it so that you can answer any customer support emails that may come up.

Property Information


Online Business

Business Operation

Reasons for selling:

I'm selling because I'm immigrating and thus no need to continue earning in ZAR. I also have several other online businesses and I just don't have the time to give this one the attention it needs to grow into its full potential.

Trading hours:


Years established:

Other Information

Support & training:

I will be more than happy to add your details (such as contact details, payment details etc) to the site before handing it over to you. This will be at an additional cost of between R7,500 - R10,000 depending on the amount of work involved.

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