In this series we look at the business opportunities available in the competing nations of the 2014 FIFA World Cup.
Group E is perhaps the most beautiful cluster of nations in this year's World Cup. France, Switzerland, Ecuador and Honduras are all dream holiday locations, so what sort of business should you buy to turn a dream holiday into a dream lifestyle?
If we were to stick with our World Cup analogies, then Switzerland is surely the Brazil of the business world. The nation's long history of political and financial stability may have owed a lot to its geographical location in past centuries: landlocked, shielded by the Alps, in the very heart of the European mainland.
But for modern Switzerland, its neutral status, its control over its own monetary supply, and its highly advanced tertiary sector have all combined to make this small nation a safe haven for business and investment.
The real problem for today's entrepreneur is finding an enterprise whose niche market has not already been provided for in this strong economy. People in Switzerland work hard for their money, with some of the highest salaries and longest working hours in the Western world.
Perhaps a luxury home catering business, then - or a child care centre - would offer the perfect solution to the overworked Swiss.
Latin America's eighth largest economy has doubled its GDP since 1999, making it one of the territories to watch in the region. Along with its political stability, poverty in Ecuador has receded in recent years due to public spending programme aimed at spreading investment and establishing a more progressive economy.
This has allowed for the steady growth of a domestic consumer class, but at the same time has placed greater limits on free trade.
With its public spending above 40% and its reliance on petroleum exports as its main source of income, Ecuador may be seen as something of a challenge for an entrepreneur looking to set up a business in the region. However, the country is also the world's largest supplier of bananas, creating a great opportunity for any value-adding services like processing and branding. So: banana smoothies, anyone?
The French economy is, alongside Germany, one of the driving forces within the EU, making it a significant player in world trade. The French economy has however been struggling with a slow recovery since the 2008 banking crisis. The central government has increased taxes, and unemployment levels remain above ten per cent.
France is also one of the most advanced of the post-industrial nations, though it also retains a strong footing in high value export industries including computer technology, industrial components, and luxury produce. So if you cannot establish a successful blue chip aerospace manufacturer, you could try your hand at running a vineyard.
Honduras remains a developing economy, facing challenges in its attempts to modernise. With more than 60% of the population registered as living in poverty by the UN, Honduras is amongst the poorest nations in the Americas.
As such, it is a far from ideal destination for any retail or service enterprise looking to expand by selling to a domestic market. Much of Honduras retains an agrarian lifestyle, though the climate and mountainous geography imposes natural limitations on the amount of farming that can take place.
The primary produce of Honduras include many sought after commodities, from coffee and bananas to lobster and tobacco. Any organisation adhering to Fair Trade practices would find opportunity and rewards in this beautiful, yet underdeveloped country.