An opportunity to acquire a Dutch ecommerce skincare and beauty device business generating $457,454 in trailing twelve-month revenue and $111,287 in EBITDA, with a 24.3% EBITDA margin and an impressive 75.5% gross margin. Offered at $349,000, the business combines a specialist-developed skincare range, a popular at-home beauty device and strong repeat purchasing performance.
Founded by a skincare expert with 30 years of industry experience, the business specialises in vegan, cruelty-free and dermatologically tested skincare products alongside its signature at-home beauty light device. Its range includes facial serums, moisturisers, cleansing products and SPF skincare, providing customers with a combination of daily skincare essentials and beauty technology. Revenue increased from $284,183 in 2024 to $538,498 in 2025, demonstrating substantial year-on-year sales growth.
Operating in the Netherlands through a dedicated Shopify ecommerce store, the business has served 6,718 customers and fulfilled 8,774 orders. Customer loyalty is a key attraction, with a lifetime repeat purchase rate of 41.56%, rising to 56.47% over the most recent 90-day period. The business also benefits from 5,307 active email profiles, a 4.7 Trustpilot rating across 252 reviews and a trailing twelve-month refund rate of just 1.67%.
The acquisition includes the ecommerce website, Shopify store, customer support channels and inventory comprising 4,929 skincare units and approximately 660 beauty light devices. With an existing customer base, repeat-purchase skincare products and a growing market for at-home beauty devices, a new owner could explore further customer retention campaigns, digital advertising optimisation and product range development.
Enquire today to explore this Dutch skincare and beauty technology acquisition, including its financial performance, customer retention metrics and assets included in the sale.
