Manufacturer And Retailer Of Triathalon Race Suits Swimwear For Sale

Business description

Internet based Manufacturer and Retailer of Triathalon Race Suits and Swimwear

Established in 1999, at the start of the internet revolution, the company have found a true niche in the market designing, manufacturing and retailing Triathalon race suits and female swimwear to the UK and worldwide. By concentrating on these two sports and their related products, it has given the company a distinctive edge and expertise in providing the finest product available at competitive prices. Swimming continues to be one of the nations favourite pastimes, with 28% of the population taking part on a regular basis, and Triathalon is one of the fastest growing sports around the world.

The comprehensive range of swimwear which the company retails includes, maternity, tankini, bikini, competition, poolwear, thongs, sarongs and skirts. They also retail accessories for the beach including, hats, bags and creams. Production is now split 50/50 between their own factory and from the Far East, all from the companies own design and fit patterns.

The company offers a unique bespoke service to triathalon and swimming clubs, which they intend to exploit over the coming years. The company does not know of anyone else in the UK who offer such a complete service and because of this the company has a growing reputation and presence within the two sports, especially triathalon.

The company has a database of over 6,000 satisfied customers, with many testimonials received. They also supply over forty UK Triathalon clubs, who buy bulk purchases of bespoke race suits in their club colours and are the official supplier to over 70% of the national regional squads. 2011 has seen an increase in export business with customers in Australia, Greece, South Africa and Zimbabwe. An e-bay site is also buoyant with regular transactions on a daily basis. In 2010 they expanded their operation by joining Amazon and has experienced continual monthy growth of their sales.


As with all internet business’s, customer service is paramount to the success of the company. They pride themselves on a three day delivery anywhere in the UK, and if required, can offer a next day service both with a seven day returns policy.

Equipment:

All equipment necessary to the production of swimwear and triathalon race suits is included in the sale price of the business. This includes sewing machines and a plotting machine.

Key Strengths:

The business retails swimwear and triathalon race suits on its websites and offers their customers direct from the factory prices. Their extensive professional websites display the wide range of stocked lines in a simple fashion and has a, secure on-line payment and ordering system with a quick find procedure, accepting payment by major credit/debit cards. They are listed on Shop Safe.co.uk.

The products have been designed by skilled and experienced designers, who understand the need for a fabulous fit from their garments. A major factor in the success of the ladies swimwear has been that the supply of sizes 10 right through to size 30 with the majority of orders coming from the larger sizes. Many orders come from highly satisfied repeat customers.

Ranges of Mens, Womens and Junior suits are kept in stock at all times with the company being one of the only stockists of Junior race suits in the UK.

Financial Information:

The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

Turnover is circa £185,000 per annum, Gross profit circa £90,000 with net profits of circa £45,000 and stocks of circa £35,000.

Property information

Property:

Leasehold

Lease terms:

Rent is circa £6,000 per annum with rates of £1,000 per annum with a negotiable time scale.

Location:

The leasehold premises are circa 1,200 sq. ft. with a small office on a mezzanine floor with a workshop, machine room, and storage on the ground floor.

Rent is circa £6,000 per annum with rates of £1,000 per annum with a negotiable time scale.

Other information

Expansion potential:

Whilst the company makes good margins from its UK produced garments they make higher profits from swimwear produced in the Far East. There is the possibility to increase the amount of imported garments therefore increasing the profits.
The market for pool wear and competition wear is enormous, with no single company attacking this area. Growth in this sector could be achieved by simply advertising to all of the swimming clubs in the UK.

The company regularly advertises in the premier Triathalon magazines including “Triathalon News” and “220 Tri”, in which they have been voted the supplier of the month on two recent occasions. They have also been awarded a £12,000 match funded grant with the remit to contact 275 British Triathalon clubs and secure 50% as customers within two years.

Support & training:

The owner would be happy to help facilitate a smooth transfer of the business.

Reasons for selling:

The owner is reaching retirement age.