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Advert Details

Prominent City of London Tobacco Specialist For Sale

(Ref: FB001)

City of London, London, United Kingdom

Financials

Asking price: £175,000

Sales revenue: £268,661

Net profit: Undisclosed

Fixtures value: Undisclosed

Stock value: Undisclosed

 

Business description
This business was founded in 1841 with a generous combination of innovative insight and entrepreneurial spirit and has grown since to become a significant enterprise with a significant local reputation for the quality and variety of its products, brands, service and reliability. The business has been in the possession of the current family for 31 years.

The business occupies prominent high street premises with glazed frontage offering high product visibility. The business retails most of the main manufacturers of tobacco including top quality Cuban cigars, many other brands of cigars, cigarettes, pipes and pipe tobacco. A range of accessories are retailed including lighters, cigar humidors and cutters. A mail order service is also available.

The business also caters for gentleman’s accessories including shaving brushes and kits, hip flasks and top class Whisky, supplied directly from distilleries in Scotland.

It is significant that this business has made such success of retailing products across the whole cost spectrum and has built a unique relationship among customers in the immediate locality. This success has been achieved and continues in the face of significant competition from the large multiples. In other words -competitors can't beat them!

The vendors have been involved in the business for the past 31 years of trading and can offer considerable advice and information concerning all aspects trading in the region.

The products are displayed in a welcoming old fashioned setting providing the customer with the fullest possible context for choice options and an extensive portfolio of accessories.

The business is further supported by exemplary relationships with key suppliers who have helped to ensure that client service and product quality is never compromised and that customers receive the highest possible quality of service, leading to the existing high levels of return custom. This commitment to suppliers and customers has underpinned this business's abilities in service quality and sustained business success.

Customer Service:

The business considers simply that happy customers come back and on that simple basis has maintained its levels of product and service. The results of this commitment are evident in the degree of return custom and the choice of this business by new customers over competitors.


Trading hours: Monday – Friday 8.00 am – 6.00 pm


Location
The business operates from a beautifully old fashioned shop front located in the centre of the city. It has a basement office and store room plus two upper levels of extra storage space

The premises itself is leasehold on a renewable lease due to expire in September 2013. Annual rent is charged at £22,500 per annum, rates are charged additionally at £4,400 per annum.


Expansion potential
The current market for this business's products is stable and is forecast in the longer term for significant growth. The business is well positioned to take maximum advantage of this growth as it occurs.

Competition / Market
A high proportion of the business's revenue has been due to its excellent reputation for quality and service and extremely strong word of mouth recommendation. This business has an extensive base of satisfied customers, however with investment in marketing including a web presence, a new owner would benefit from exploring different marketing opportunities to increase turnover.

Support & training
Full support and training will be provided to the successful purchaser.

Reasons for selling
The current owner wishes to concentrate on other business commitments following the sale of the business


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