Asking price: £69,950

Sales revenue: £70,000

Net profit: Undisclosed

Fixtures value: Undisclosed

Stock value: Undisclosed

Business description
Day Spa and Beauty Salon
Full Range of Beauty, Tanning & Spa Treatments

Positioned in a prime location in a trading market town, this day spa and beauty salon was established four years ago in 2005 and offers the highest quality, up to date, effective and relaxing treatments including numerous massage therapies, beauty facials, body massage, waxing, spray tans, and a variety of complementary therapies including hot stone therapy, reflexology, Indian head massage and are also stockists of popular skin products such as Dermalogica.

The premises are exceptionally spacious and well equipped, the owner has invested circa £60,000 on refitting the property. Warm and welcoming the modern centre features quality amenities, including six treatment rooms that are fully and professionally equipped. The treatment rooms are dedicated to providing a wide range of treatments and therapies by the professional and friendly team of therapists. The salon also incorporates a spray tan booth and a welcoming and comfortable reception area ensuring clients feel comfortable and relaxed from the moment they walk through the door.

Clients average age range is between 20 – 45 who are attracted by the fantastic premises, which are spacious are comfortable, clients can book half day packages, group bookings for special occasions and can also purchase gift vouchers for themselves of friends and relations.

This salon has an extensive base of loyal, satisfied, repeat customers all attracted by the highly personal and attentive service they receive, clients are reassured they are in expert hands and eave the salon having experienced the ultimate in health and beauty therapy.

The sale of this business represents an excellent opportunity to acquire a high quality day spa and beauty salon with a large, loyal and affluent middle class client base and significant potential for future growth.

Customer Service:

It is perhaps in customer care however where this business really excels with an excellent reputation for customer service. A client centred, welcoming and friendly service is offered with excellent professional advice. Every effort is made in order to satisfy client requirements. This business does everything possible to enhance its excellent reputation with attention to detail and commitment to customers' needs providing thorough and high added value service; with a promise of trust where customer welfare is paramount.

Key Strengths:

This business offers an extensive range of treatment and beauty services, to both men and women, at affordable and competitive prices and are well positioned in a very fast growing market. The quality of the location cannot be overstated since its prominence, spaciousness and fitments guarantee visibility, access and comfort and convenience for clients. .
This business employs qualified, experienced people and is extremely customer oriented, enjoying good relationships with its clients. Independent, the business’s focus is on quality of service, consequently the end product is consistently to a very high standard and clients purchase across the full range of treatments and beauty services offered.

Financial Information:

The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

Turnover is circa £70,000 per annum with Gross Profit circa £64,000.

Years established: 2005

Employees: The vendor is employed full time in the business assisted by two trained beauticians.

Trading hours: Tuesday – Thursday: 9.30am – 8.30 pm Friday - Saturday: 9.30am – 5.30pm

Property: Leasehold

Lease terms
The premises are leasehold with rent circa £667.00 per month and rates £400 per month.

Location
This property is 100%, a prominent main street location, the premises were deliberately chosen for the size and the potential to dominate the locale. In fact this outlet had become a leading salon in its location within a very short period of time and has been furnished to a high standard.

The premises are fully secured with a modern alarm and comprise of first and second floor accommodation.

The 2nd floor contains a relaxation room, changing room/bathroom, two treatment rooms and a changing room with lockers.

The 1st floor consists of a welcoming reception area, make up room, two waxing rooms, a spray tanning room and kitchen, bathroom and store room facilities.

The premises are leasehold with rent circa £667.00 per month and rates £400 per month.

Expansion potential
The current market for this business’s service is stable and is forecast in the longer term for significant growth. The business is well positioned to take maximum advantage of this growth as it occurs. This business offers an excellent opportunity for the successful buyer who is seeking a well-established business with the capacity to increase turnover. The business has a good loyal client base and could do a lot more business, for example possibly offering clients laser treatment etc. The vendor feels the business has the potential to increase profitability by up to 50% over the next 5-7 years, by fully utilising the space and facilities, additional advertising on the outside of the building could be undertaken a little cost, investment in a company web site complimenting the premises and facilities, could ultimately attract more clients as could the introduction of loyalty cards. A greater flexibility of opening to include additional working days/hours would certainly pay dividends and impact on turnover and profitability accordingly.

Competition / Market
To date the vendor has invested limited money on marketing. The business is recognised for its expertise, and the majority of the clients come via word of mouth. The vendor recognises that investment in a company website would be a valuable asset.

Support & training
The current owner will provide training and support, as required, on all aspects of the business to ensure a smooth transfer of ownership.

Reasons for selling
The business is for sale as a result of the vendors’ family commitments.