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Since the
economy extended stay segment is experiencing tremendous
growth, the Suburban
Franchise properties low investment requirements and
low operating costs makes this brand of particular interest to
investors and franchisers.
Suburban is a
high quality, high performing and well positioned brand that
already has a strong reputation among consumers. Complimenting our
midscale extended-stay brand, MainStay suites., it enables us to
drive growth in a new segment that does not directly complete with
any of our current brand/properties.
| Products & Services The largest economy extended stay chain in the U.S., Suburban Extended Stay Hotel properties combine the success of extended stay with the best of limited service. By offering the essentials of home economy prices, it creates an appealing value which can keep occupancy rates highand operating costs low. Since 86% of Suburban properties are new construction, it meets Choice's brand strategy for guest experience, and encourages repeat business. | ![]() |
Training & Support
We provide a wide array of exceptional education and training
opportunities for you and your staff during the start up process
and throughout the life of your franchise, both at your property
and at The Learning Center, Suburban's corporate training facility
in Silver Spring, MD.
An intense
five day program that covers the essentials, including Human
Resources, Front Desk Management, Risk Management, Maintenance
Operations, Housekeeping Operations, Financial Management, Sales
& Marketing. Plus instructions on Suburban's Property
Management Systems, Reservations Systems and ChoiceCentral are
available.
A Brand Performance Consultant is assigned to your hotel as your
primary support to help maximize your revenues. They guide you
through the opening process, offer ongoing assistance in operations
and marketing to make sure you access the full spectrum of Suburban
resources, and monitor quality assurance standards for your
brand.
The Centralized Help Desk is available to answer your questions
about the most effective operation of your hotel and the many
revenue enhancing opportunities available to each franchise.
Why Suburban Extended
Stay Hotel?
Choice Hotels offers many innovations in
hotel franchising history, including: