Tradition in the Making
About Us
Oakleaf is an established family business,
formed in 1969 to manufacture its unique range of niche products,
including decorative 'oak' beams', 'oak' RSJ covers, (rot proof)
mock-tudor exterior cladding, period panelled rooms, pub and hotel
traditional interiors etc.
Experience demonstrated the importance of continually promoting
the Oakleaf brand locally, in particular, generating the awareness
so crucial to sales. Oakleaf recognised franchising was the way to
do this, its own hands-on family business style matching that of
its franchisees, launching the franchise at the Franchise
Exhibition at the NEC in 2001.
Whilst training is provided, along with many of the marketing and
sales promotion ‘tools’ and ideas, franchisees need to
have the energy, enthusiasm and ability to ‘work’ their
region effectively.
The Franchise
Opportunity
Complementing the company's established
manufacturing capability, the Oakleaf Franchise
owners fulfil the role of marketing and sales representatives in
their areas, providing enquiries with a local service, including
sampling, design, supply and organisation of
installation.
This opportunity should be of particular interest
to husband and wife partnerships, who wish to work together to set
up their own 'family business', the key roles being
allocated/shared according to their individual skills.
In our company-owned franchise, the wife handles the
admin/management, marketing and sales roles, the husband the
installation, with site visits and local show attendance being
shared, and enjoyed, by both!
| The Franchise
Package The franchise
offers attractive benefits to a prospective franchisee, in addition
to those normally associated with franchising, including:
- unique product
range, with little effective competition
- interesting niche
market opportunity, compared to those usually associated with
franchising
- franchisor
operates as a family business
- a variety of
incentives to assist franchisees with their local awareness
campaigns
- attractive income,
high margins
In addition to the above, the following comprise the key
components of the start-up pack provided to every new
franchisee:
- Large defined
territory
- Special discount from
published list
- Fully-fitted exhibition
trailer (new for
2009)
- Comprehensive
training
- Free local display
allowance
- Financial allowance for
exhibition
materials
- Product samples and sales
literature
- Laptop computer linked to
HO
- Historical enquiry
database
- Funded local awareness
campaign
- Business
stationery
|
Testimonials “I am delighted with the progress I
have made so far, and I look forward with confidence to the
challenges of handling a considerably larger territory, with the
continued excellent support from Oakleaf”.
Steve Willis, Oakleaf (Cumbria) “The fact that Oakleaf products are
unique and of the highest quality is acknowledged, but without the
effort we have invested in local awareness, customers would simply
not know that such beautiful products were available. Once
introduced they regularly return for more.”
Amanda Feather, Oakleaf
(Bradford)
Seeing is Believing
The variety and quality of Oakleaf products is
unsurpassed. The range comprises an enormous variety of decorative
mouldings, the most popular being reproduction oak beams and wall
panelling, each piece a convincing replica of an ancient oak
original, all made and finished by hand in the Yorkshire factory.
In order that they might appreciate the quality and authenticity of
Oakleaf products first-hand, the key objective is to allow
customers throughout the UK to inspect samples and discuss designs
in the comfort of their own homes, through the service offered by
the local franchisee.
Come With Us
“We are looking for individuals who
share our belief in the products we manufacture, can match our
enthusiasm and effort, and who are prepared to back their judgement
with the resources and personal commitment
required. If you are looking for a distinctive
franchise, handling our specialist products within your own
exclusive territory, if you are self-motivated and have the
necessary funds to invest (around £40k), we believe our
franchise would provide you with the opportunity to build a
successful, profitable and enjoyable business, in close partnership
with ourselves.” Jonathan Banister, Managing
Director. |
