One flowerbox, one simple idea:
some micro plants, an enriched substratum giving plants the
necessary quantity of water needed for their growth, and a
cardboard, ceramic, metal or wooden support. By hanging your
flowerbox on the wall, you give yourself another view on nature, on
design, on decoration….
FLOWERBOX, ANOTHER POINT OF VIEW ON
FRANCHISE
By joining Flowerbox, you come
away from conventions, you re- invent the plant retail market, you
offer a different point of view on nature. Like in Paris, Toulouse,
Lyon, Toulon, Lille and Marseille, open a
Flowerbox gallery in your town.
1 SIGNS, 2 MARKETS
The original Flowerbox concept
allows you to be active in 2 sectors of activity: the plant market
and the decoration market. By choosing to join
Flowerbox, you will find yourself at the crossing
of two tendencies in today’s English society. The English
population is looking into their home interior and the ways to
decorate it, to give it a more pleasing feel. The start and success
of television programs on interior designs witness the increasing
interest of our citizens and highlights the pertinent Flower
Box’ concept.
MORE THAN A BOUTIQUE, A REAL
ENTERPRISE
By opening a Flowerbox Gallery,
you do not just open a shop: you are at the head of a real
enterprise with four centres of activities to develop.
Selling point
activity:
- an exclusive zone in a town with a population of
more than 100 000.
- a strategic place in the town centre
- a selling surface of at least 30 m2, with a
stockroom of 10m2
- a very strong identity, a shop design,
merchandising plans, an event program.
Enterprise offer:
- offers of membership to businesses, hotels,
restaurants, retailers in your area.
- an accompaniment, creations and compositions
suggestions to amaze your client
- a professional price range catered towards
businesses, handlers, events managers.
The distribution activity exclusive to
yourcounty:
- you become semi-wholesaler towards florist you
have identified in your sale area. You help them assure re-sale by
suggesting creations ideas, merchandising orientations and tools
such as PLV. Internet • The commercial dynamic website
guaranties you a potential high income: without any administration
charges, you benefit an additional income through the internet
express sale in your town.
THE FLOWERBOX
KNOW-HOW
By joining Flowerbox, you not only exploit a
unique concept, patented all over the world and for which you have
the exclusivity in your town, but you also integrate a united,
involved and passionated team. All through the year the team gives
you the means to develop your activity:
Follow up and
accompaniment
- Flowerbox intend to work with
you through the essential phases of your business
development.
- the site study, being the element that cannot be
ignored for your success.
- the training, where you do not need to be a
horticultural professional: an on going training in our premises
and in the shops will familiarise you with the micro plants, the
stock, the shop management and the commercial aspects that will
make you a specialist.
- Events and regular visits in view of new
training sessions, operational advises, merchandising or commercial
approach, new models presentation permanent product
innovation
- Flowerbox maintain a high level
of research and development to always offer new products. In this
way you have, in your gallery, new offers for your client: new
plants species, diverse new box design in new
materials…
Communication tools and commercial
operations:
- You can present your gallery through the
different commercials operations. The high range of important dates
on the calendar (mother’s day, Valentine's day, Christmas
day) has not been forgotten. The Flowerbox
marketing team offers you a real commercial plan. Furthermore you
will have at your disposition many tools to ensure your
marketing.
