Staines Franchisee Fitness Club Business For Sale - Staines, Middlesex, United Kingdom

Advert Ref: STAINES

Business description: We are seeking the right franchise owner for a site we have targeted in Staines, Middlesex As part of énergie groups planned roll out of the Fit4less "NO FRILLS" fitness club product we have identified a target premsies that meets our exacting demographic criteria, we are therefore keen to meet with suitable potential investors who wish to become part of the "NO FRILLS" fitness revolution. About énergie énergie is the fastest growing fitness club business in the UK today, the fourth largest branded group in terms of unit numbers and the undisputed market leader in the specialist area of fitness and wellness franchising; in 2008 alone énergie opened the equivalent of almost one club every week of the year. With 80 clubs operating and 40,000 members across the UK, Ireland, Latvia and the Middle East the team has received wide acclaim for its achievements from a standing start in only five years. The right time for “No Frills” fitness First consumers embraced the No Frills Airlines, offering online booking and big savings, and then No Frills supermarkets began to outperform the more established brands on our High Streets. Now Fit4less, by énergie, brings you No Frills fitness clubs, offering members great quality and huge savings. The standard of many Health clubs in the UK is undisputed; arguably we have many of the best in the world. Although these clubs are ideal for the sports fanatics that enjoy swimming, tennis, studio classes, huge gyms and luxurious locker rooms, for many consumers these facilities are rarely, if ever used. These consumers simply want the availability of a regular gym session at a sensible price and don’t want to feel guilty about paying £50+ a month for their occasional work out. Research has confirmed that credit crunched Brits are embracing a ‘no frills’ lifestyle in an effort to cut costs. A study by Abbey found 58% of UK consumers are more likely to fill their shopping trolleys with value products compared to a year ago. Flashy purchases are shunned as a waste of money, whilst shopping on a budget is considered aspirational. Roger Lovering, Abbey spokesperson, said: “It’s no surprise to see Britons reassessing their spending habits at a time when every penny counts, and it’s encouraging that so many of us are embracing the ‘no frills’ lifestyle.” A gap in the market... The health and fitness sector has developed exponentially over the past fifteen years in the UK and it is widely recognised that demand will outstrip supply for some years to come. With around 11.9% (and growing) of the UK population currently using a fitness facility (7.3% currently use a private members fitness facility), it is generally accepted that this penetration will surpass the approximate 20% level currently seen in the USA. The UK sector has seen a very clear bias towards the premium end of the market; even leading groups such as LA Fitness and Fitness First have arguably lost their early “affordable Fitness” approach in the pursuit of achieving an ever higher Yield per member. This behaviour has further highlighted the potential of a true low cost alternative in the UK. The Solution Fit4less appeals to customers who recognise the quality and equipment required in a modern gym, but our members don’t pay for the amazing array of other facilities rarely used in other Health Clubs. Members just want to get the most out of life with regular gym sessions and don’t want to pay £50+ a month an occasional work out! Whilst Fit4less is a new No Frills concept in the fitness sector, it is built upon the strong foundations of the énergie fitness club model and supported by the énergie group, which now operates over 80 clubs. The clubs themselves are sized from 4000sq.ft upwards, they operate on what by normal industry standards would be a skeleton staff, members join online whether in our club using our joining zone, or at home or work, saving administration time and resources. Club access is via our biometric (finger print) readers which control club access; this both improves security and saves on membership card production costs. Day-to-day cost cutting is fundamentally achieved through online membership administration and most of the membership communications being via the internet, saving time and money. The real joy of the Fit4less brand is the simplicity and consumer friendly nature of the offering. “Sales are booming at the club, it’s so easy to promote our low cost message, members just love the experience!” Ben Palmer, Manager Fit4less in Swindon. The site in Staines The site is 4,600sq ft and is part of a residential / retail development on the river. The rent falls within our business model and the demographics and local competition supports our belief in this site.

Property : Leasehold

Location: New fitout opportunity in Staines that is 4,600sq ft . Part of a residential / retail development on the river.

Financing available? énergie have very strong leads with the franchising sections of many leading banks.

Related documents: énergie franchise prospectus