Deli Cafe

 

Not only passionate: Authentic.

Olio & Farina is an Italian company specialising in the selection, production and offer of top quality Italian cuisine.

The company manages a growing network of deli-café-shops in Italy, France, United Kingdom and Ireland, which offer only the most authentic Italian cuisine.

All the products are either produced by Olio & Farina in its 110 hectare estate in Tuscany near Pisa or sourced from small, artisan suppliers which have been selected by O&F experts for their commitment to quality.

The company's mission is to offer premium quality cuisine, through our own production as well as selected small artisan producers so as to keep the quality and authenticity associated with our Italian traditions, and our lifestyle commitment to our difference from mass produced products.

  

What Makes Us Different
 

• We are producers not just traders. Our customers know where and what they eat comes from, as we track food from production to the table.
• We include in our range, only products made according to traditional recipes and the highest quality standards
• Over 350 products under our own brand: from organic wines to olive oil, to pasta to fresh cheese and free range meats, to coffee and freshly baked bread and pastries
• It is not just a food shop but a café, where hot beverages, hot food like fresh pasta, sandwiches and focaccia are cooked on premises.

Olio & Farina in the UK

We started in March 2005, the first operation is located in The Maltings Shopping Centre, St. Albans. The company has now opened in Chester and this has added to the tenth shop with the next Olio & Farina Franchise opening in York in late 2008.

We currently have opportunities UK wide and immediate franchise development
opportunities in Bristol and Cambridge.

We have a PR Agency and our brand is endorsed by The Italian fine food writer and chef Ursula Ferrigno.

Ursula has supported us from the early days, and Ursula uses our products continuously for events and exhibitions such as Viva Italia show. We have received awards from blind tasting competitions, and are receiving recognition from magazines and food articles around the country for our quality  

Franchise Investment: £100,000+ * Franchise Agreement: 5 years + 5 negotiable Entry Fee: £15,000 + VAT (includes agency fee for shop location) Management Service Fee (Royalty): 5% on the Gross Turnover (excl VAT) Advertising Fee: 1% on the Gross Turnover (excl VAT) Furniture & Equipment: between £60,000 to £80,000 + VAT supplied and fitted (depending on shop size and structure) First Supply of Goods: £20,000 (N.B Finance available from banks subject to status)

* Building works not included

  

Franchising: Three Revenue Streams

We offer three main revenue streams to our franchisees:
 

• Retail - This is divided between sales from café and the shop, even though customers often tend to buy from both. Promotions, marketing initiatives and in-store events are continuously implemented to bring about customer loyalty and satisfaction and improve sale performances.
• Corporate - generated by business-to-business sales. After spending years in this field, Olio & Farina now possesses a strong know how, which is made available to its partners and detailed in the Operating Manual. The company strategy for Christmas is presented to partners during the previous summer.
• Internet - coming from the store section on the Olio & Farina website.

Franchisees benefit from the sales generated in the territory which is assigned to them. The website, constantly reviewed, is looked after by our team of experts with the utmost care.

We are looking for franchisees who share a passion for food, 

with the drive to own and operate a successful business.

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Finance Requirements

Franchise fee:

£15,000 + VAT (includes agency fee)

Total investment:

£100,000+

Available areas

All areas throughout the UK - Immediate Franchise Locations available in Cambridge and Liverpool

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