No selling required, builds equity quickly, Increasing demand for dry cleaning services, repeat clientele, strong support from a proven 25 year-old franchisor, low cost. Exclusive, protected territory
Function of the owner/daily tasks: Model where you would use your skill sets in the operational aspects of the business such as: Market routes to full van capacity, foster customer relationships, cultivate partnership with dry cleaner, process monthly customer statements, single Van Owners spend day driving, directing marketing team and tagging; managing customer and cleaner relationships, multi Van Owners spend day managing drivers and taggers; spearheading marketing efforts and admin duties; fostering customer and cleaner relationships.
Desired background of prospects and Ideal candidate: Entrepreneurially spirited self-started with good people and management skills that meet the minimum financial requirements.
Description of territory: approximately 33,000 target households.
Recession resistant-same bag marketing return rate and only 6 cent difference in customer expenditure between 2008 and 2009.
Franchisor support: initial training, on-going support, help lines, field support, annual meetings, advertising, central purchasing etc.: 4-6 week Right Start pre-opening preparation. One week initial training in Ann Arbor, MI; 3 day in-field training and business launch and on-going training through intranet site.
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