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This sophisticated, 9 year old salon has developed an outstanding reputation for high quality tanning, skincare and beauty needs. It is a member of the 41 strong Body Bronze franchise group which has been operating in Victoria since 1999. Its emphasis on professional tanning and high levels of customer service has resulted in consistent growth and strong customer loyalty. This salon has enjoyed steady growth, both as a brand through the franchise network and locally through independent marketing.
With its contemporary fitout, this up-market salon creates an atmosphere of peace and tranquility. This is truly a space for customers to switch off from their everyday lives and enjoy being pampered.
The business also offers beauty treatments via a sub-contract arrangement with a beauty therapist who sub-leases a treatment room in the salon.
The Vendors are selling their business for personal reasons, and the very realistic asking price has been set to effect a quick sale.
Growth opportunities for this salon are excellent as only minimal marketing has been carried out. In addition, recent legislation relating to the safety of solarium businesses should result in increased public confidence and utilization of facilities in leading franchised tanning businesses such as this.
Rarely is the opportunity presented where an uncomplicated business in a unique location with such an outstanding reputation and growth potential is offered for sale. No additional money needs to be spent and all required training will be provided.
Included in this offer are the following:
? 100% of the business assets of the franchised business;
? A business with a well established and broad customer base and one that is poised to enter a further growth phase;
? A well-established trading name with a reputation for quality and outstanding service;
? The ownership of the necessary plant and equipment (bulbs are all very low hours) to conduct and grow the business, with an estimated replacement value of $40,000;
? Convenient and spacious premises with excellent exposure to high-volume local traffic;
? An outstanding contemporary fitout with high customer appeal;
? Excess capacity provided by the current premises that will support substantial business growth;
? An excellent long term lease;
? The knowledge and trade experience of the current owner who is willing to provide any required training during a transition period.
Operations
Current hours of operation are:
9am – 8pm Monday – Friday (Jan-Sept)
9am – 9pm Monday – Friday (Oct-Dec)
10am – 6pm Saturday
11am – 3pm Sunday
Market / Customer
The business currently services the following categories of clients:
? 70% Females / 30% Males - Aged between 20-50.
? Professional working people
? Predominantly local residents.
Products/Services
The salon sells the franchise-approved products. Tanning products are the main staple of their product sales, however a growing number of customers order their skincare and make-up needs through the salon as well.
Services offered include:
Solariums
Spray on tans
Beauty treatments (vie subcontractor tenant)
o Nail care
o Waxing
o Massage
Premises:
The leased premises are well located across from a busy train station in an inner city suburb of Melbourne. It enjoys outstanding exposure to passing traffic.
Some of the salient features of the premises include:
? Contemporary design in accordance with franchise branding;
? Spacious work areas with approximately 140m2 of floor space;
? An excellent long term lease at $21k per annum;
? Beautifully presented reception and tanning rooms;
? Excellent storage facilities with easy access;
? Premises that enjoy high visibility in the local precinct;
? Ample street car parking;
Management / Staff:
The business is currently managed by the owner and partner. Additional staff includes 2 casuals.
The Vendors will provide any required training and assistance during a suitable transition period.
Growth Opportunities
This business has outstanding growth potential if managed efficiently and if attention is directed towards growth strategies.
In order to grow its position in the marketplace, the business could implement marketing strategies designed to better focus on its target market segments, including to the existing 6,500 strong database. Minimal marketing has been carried out to date.
Alternately, please click on REQUEST MORE INFORMATION below and follow the prompts to complete the required Confidentiality Agreement which can be printed.
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If you own a business and are considering selling, visit our Sell a Hair and Beauty Salon, Tanning Salon, Health and Beauty Business or Retail Business section.



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