Unique Own Brand On Off Road Motorsport For Sale

Business description

This business represents a significant opportunity to aquire a truly innovative and unique brand that serves a growing marketplace with limited competition.

The business sells its own brand of off-road motorsport tyres to in the main the retail 4 x 4 market. These sales are generally serviced via the phone, internet or mail order. The business’s wholly owned designs of re-tread tyres are totally unique and are manufactured here in the UK . As well as selling its own brand of off- road motorsport tyres the company also supplies a wide selection of other leading brand tyres, wheels and wheel accessories through its highly informative and impressive website. It also has the UK rights to sell several other well known manufacturers products including the Mickey Thompson and Silverstone tyre brands.

It must be stressed that whilst it sells other styles and types of tyre there is no equivalent new tyre on the market in the same style as their own off-road branded tyre range. This gives the business a truly competetive edge in this market and has led to very impressive sales historically in excess of £1.2million.

In addition to the company’s existing tyre designs the vendor has spent the last few years researching and designing a new range of tyres with full manufacturing support.

The business owns all the manufacturing equipment outright and this is in situ at their manufacturing partners site in the UK.

Property information

Location:

There are no premises associated with the sale. This business is truly relocatable.

Other information

Expansion potential:

There are many avenues for future growth. The business currently supplies the end user direct on a retail basis. There is no reason why these own brands could not be sold into the trade direct be it to national tyre fitting companies, specialist 4X4 dealers etc etc. The costs are such that both this business and any such distributors would be able to achieve significant margins from such an exercise, not to mention additional turnover. By its own admission the company is reactive rather than proactive when it comes to sales. The market is growing and this business is ideally positioned to grow with it. It’s brand is well established and the operation can be easily run from any location or integrated easily into an existing business model. The market is vast and there is no reason why a new owner

Competition / Market:

The business has a superb interactive and secure website that enables customers to shop online. The business utilises an external company who carries out its online marketing functions to ensure the website consistently performs on all the major search engines. This company is driven by performance incentives. In addition to this the company has an online newsletter that it sends out to over 3000 e-mail contacts. The business has previously advertised in the trade’s specialist glossy magazines to create brand awareness.

Support & training:

A comprehensive handover period will be available to ensure complete business familiarisation.

Reasons for selling:

The vendor wishes to develop their other business interests.

Trading hours:

0900-1700 Monday to Friday 0900-1400 Saturday Internet 24/7