Get the Scoop!
The Carvel Franchise
In
1934, Tom Carvel borrowed $15 from his future wife Agnes, filled a
battered vending truck with ice cream, and drove off in search of
the American dream. His truck broke down in Hartsdale, NY, but the
dream never faltered. On that very site, Tom Carvel started selling
his ice cream which would one day become New York City's number one
ice cream brand and would create a cult-like following that has
existed for over 70 years. Today, you are pursuing your own
American dream, and we welcome the opportunity to share the many
reasons why you should consider a Carvel franchise.
Our vision is simple. We want to be a national
player in the ice cream industry, an innovator in franchising and a
"best in class" employer. This is what gets us up in the
morning.
At Carvel, we believe in promoting Carvel through
multiple types of venues. Our unique concepts allow our franchisees
to offer our delicious ice cream products in a wide range of
locations and opportunities.
FOCUS Brands Inc. is the franchisor and operator
of over 2,100 ice cream stores, bakeries, restaurants, and cafes in
the United States, the District of Columbia, Puerto Rico, and 32
foreign countries under the brand names Carvel®,
Cinnabon®, Schlotzsky's®, Moe's Southwest Grill®,
and the franchisor of Seattle's Best Coffee® on military bases
and in certain international markets. Based in Atlanta, the primary
objective of FOCUS Brands is to "FOCUS on making people
happy."
Together, we can create memories - for you, for
your family, and most importantly for your customers. Read on to
learn the many reasons why Carvel can help you realize your
American dream, and create memories that will last a
lifetime.
Be part of "The Carvel
Way"
One
of the most important aspects of owning a franchise is support of
your operation. The Carvel franchise operations department provides
you with many areas of support, including field and corporate
operations, design and construction, purchasing, marketing and many
others as well as the Carvel Franchise Advisory Council, known as
CFAC.
Field Operations support
includes:
- Regular consultation visits
- Store review - everything a customer
sees
- Business review and analysis
Franchise Resources support
includes:
- Toll-free helpline
- One stop provider of answers for any
miscellaneous questions you may have
- Dedicated trained team member
Development Services support
includes:
- Prototype plan for your particular
location
- Staff to answer any design and construction
questions
- Detailed design and construction manual
including equipment and design information
Purchasing and National Account support
includes:
Discounted everyday service and products for the
franchisee use, including pest control, contractors, insurance,
credit card service
Marketing support
includes:
- Advertising
- Local store marketing
- Product development
- Public relations
Training support
includes:
- Field training
- 10 days at the Carvel College of Ice Cream
Knowledge
- Onsite store opening assistance
- Continuing education
